We are seeking a dynamic, results-driven Marketing Manager with a strong background in the healthcare industry. In this role, you will lead our brand’s digital presence, spearhead multi-channel social media campaigns, and elevate patient/customer experience (CX) through innovative communication channels like WhatsApp automation and targeted outreach.

If you have a passion for healthcare storytelling, patient advocacy, and digital engagement, we would love to meet you.

Key Responsibilities
• Social Media Marketing: Plan, develop, and execute end-to-end organic social media campaigns across platforms (LinkedIn, Instagram, Facebook, Twitter) to build brand awareness and drive patient acquisition.
• Customer Experience (CX) & Messaging: Design and manage personalized WhatsApp marketing campaigns, patient journey touchpoints, feedback loops, and retention initiatives to ensure an exceptional experience.
• Content Strategy: Collaborate with medical professionals, clinicians, and subject matter experts to create medically accurate, engaging, and compliant health education content, blogs, and ad copy.
• Campaign Analytics: Monitor, analyze, and report on key performance indicators (KPIs) including engagement rates, lead generation costs, ROI, and customer satisfaction (CSAT) scores.
• Cross-functional Collaboration: Work closely with sales, customer support, and clinical teams to align messaging, streamline inquiry handling, and resolve patient queries seamlessly.
• Compliance & Ethics: Ensure all marketing collateral, social media posts, and messaging strictly adhere to healthcare advertising guidelines, patient privacy laws (e.g., HIPAA/local data privacy regulations), and ethical standards.

Requirements & Qualifications
• Experience: 3 to 6 years of proven experience in marketing, with at least 2+ years specifically within the healthcare, pharma, wellness, or health-tech sector.
• Digital Expertise: Hands-on experience running social media ad campaigns (Meta Ads Manager, LinkedIn Campaign Manager) and conversational marketing tools (WhatsApp Business API, CRM integrations).
• Communication Skills: Exceptional written and verbal communication skills with the ability to translate complex medical information into consumer-friendly messaging.
• Customer-Centric Mindset: A strong passion for patient experience, empathy in messaging, and feedback-driven campaign optimization.
• Education: Bachelor’s degree in Marketing, Communications, Business Administration, or a related healthcare field.

How to Apply

DM with your previous work done or portfolio, and also tell us why we should hire you?

Please Note: Candidates with prior experience handling WhatsApp marketing automation workflows for healthcare clinics, hospitals, or health-tech platforms will be given preference.

Pay: ₹20,000.00 - ₹40,000.00 per month

Experience:
• Marketing: 5 years (Required)

How to Apply

Pay: ₹20,000.00 - ₹40,000.00 per month

Work Location: Hybrid remote in HSR Layout Sector 1, Bengaluru, Karnataka