Company Description Selfcraft Media is a full-service digital marketing agency that specializes in building systematic, results-driven campaigns for diverse clients. The team focuses on crafting cutting-edge marketing strategies tailored to each client’s goals and audience. By combining highly influential digital marketing skills with data-driven insights, Selfcraft Media delivers personalized campaigns designed to achieve ambitious growth targets. The agency values creativity, strategy, and measurable impact, providing a collaborative environment for professionals who want to shape meaningful marketing outcomes.

Role Description This is a full-time, on-site Digital Marketer role based in Rajkot. The Digital Marketer will plan, execute, and optimize digital campaigns across multiple channels, including social media, search, and email. Day-to-day responsibilities include managing social media accounts, creating and scheduling content, monitoring campaign performance, and using web analytics tools to track key metrics. The role also involves developing and implementing lead generation strategies, coordinating with designers and content creators, and ensuring all campaigns align with client objectives and brand guidelines. The Digital Marketer will regularly report on performance, identify opportunities for improvement, and stay current with industry trends and best practices.

Qualifications
• Proficiency in Digital Marketing and Marketing, with experience developing and executing multi-channel campaigns.
• Hands-on skills in Social Media Marketing, including content planning, publishing, and audience engagement.
• Experience with Lead Generation strategies, tools, and funnels to drive qualified inquiries and conversions.
• Ability to use Web Analytics platforms (such as Google Analytics) to interpret data and optimize campaign performance.
• Strong written and verbal communication skills, with attention to detail and brand consistency.
• Ability to work collaboratively in an on-site team environment and manage multiple projects and deadlines.
• Familiarity with SEO, Email outreach, and basic CRM usage is a plus.
• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.